With estimates putting the number of new homes needed in England at up to 345,000 per year and the level of new homes increasing by 244,000 homes in 2019/20, there is significant demand for housing. However, the industry is facing challenges. Not only in productivity and labour shortages, but also in the New Homes Ombudsman raising standards of construction and the need to accommodate population changes in a wider range of stock types.
Housebuilders are having to find clever solutions to create a wide variety of housing stock at a rapid rate, such as off-site modular construction, as well as find suppliers that can meet value and supply demands. For interior finishes, the ability to provide solutions that cater for a wide demographic of purchasers with attractive products that meet budget and supply constraints, is important in maximising the return on stock.
With ceramic and porcelain tiles commonly specified in kitchens and bathrooms, as well as the potential to be used in external areas such as outdoor living spaces, finding a supplier with a wide range of products and a reliable supply chain is important. At Parkside, we’ve developed an exclusive collection for housebuilders that provide this very solution.
Our specification-based approach allows housebuilders to establish a portfolio of tile options targeted at the unique needs of prospective buyers. Part of the UK’s largest tile business, we also have an unrivalled supply chain that allows us to deliver excellent value and reliable service through our central warehousing facility and logistics capability. We also provide sustainable solutions, working with responsible suppliers that reduce the impact of manufacturing through more energy efficient manufacturing and products with high levels of recycled content.
At the core of our Housebuilder Collection lies a wide range of tiles backed high-levels of stock through a central warehousing facility that can help housebuilders with volumes in line with construction programmes. Through the Parkside Premium Collection and Parkside Home Collections, housebuilders can select tiles to create signature interiors, provide choice for purchasers and deliver a high-quality look from standard stock.
Made up of some of our most stylish wall and floor tiles, including the high-gloss handmade look of Lenton and the refined geometric hexagons of Ashburnham, the Parkside Premium Collection provides a range of ceramic and porcelain tiles for developers looking to provide housing finished to an exceptional standard.
Featuring classic and modern styles, the collection has tiles suitable for all types of stock. From luxury apartments in city centres and towns to prestige family homes in villages and out of town developments, the Parkside Premium Collection provides a solution.
The Parkside Home Collection provides a range of wall and floor tiles that give excellent value for developers and purchasers alike. With some of our most popular tiles for housing, such as the colourful contemporary colour choices of Larniam and the timeless concrete effect of Larkham, it provides excellent scope for upholding budget restraints without compromising the marketable aspects of stock.
In fact, the Home Collection underlines that providing an affordable tiling solution doesn’t have to compromise on strong aesthetic principles. Ranges such as Windsor, with its ripple effect and mosaic décor options that can be used as a features, show that developers can use the collection to deliver clever design solutions that belie their affordable nature.
We’ve developed our ELLE Decoration Home collection for upgrade features on off-plan homes. Focused on stylish tile effects, the collection sees hand-crafted aesthetics meet with sleek geometric metallics, large format marbles, concrete, brick and parquet effect ceramic and porcelain tiles.
As a world-leading interior design magazine and brand, ELLE Decoration instils confidence in home buyers, making for a marketable upgrade proposition.
Our core housebuilder collections offer a fabulous starting point, but we can also provide outdoor tiles in ranges such as Vista20, as well as a coordinating grouts, profiles and adhesives suitable for use for all of our collections. Developers and housebuilders can also take advantage of our 100% waterproof Parkside Easy Living Luxury Vinyl Tiles.
With over 90 years of collective experience in the housing market, our specialist team is ready to work with you to create a complete tiling solution targeted at the unique needs of each project.